Mediascope puts monthly AI-service reach in Russia at 55%

AI services reached 55% of Russia's population over the age of 12 in September 2026, research company Mediascope told RBC. The figure a year earlier was 26%.

Alisa AI had the largest monthly audience, with 59 million people, or 48% of the population in the measured age group. DeepSeek reached 13 million people, or 11%, and GigaChat reached 6 million, or 5%.

Daily reach was 12% of the population over 12. AI services accounted for 1.3% of total time spent online.

Mediascope said the calculations included only AI-service websites and mobile applications. Chatbots within messaging platforms and AI-generated answers in search engines were excluded.